Back on track! ASOS face and body launch event

Hello Everyone!

I can finally confirm that I have moved and settled in. Everything is sorted so it is time to get back on track with the posts. As you can see, the changes have been finalised with the blog and I couldn’t be more happy about it.

Two weeks ago ASOS launched its face and body collections on their site. They had some beauty products before, but now they extended the amount of brands and they will launch their own line of beauty products as well. To celebrate this, they had a two-day event in Covent Garden where you could see the various types of products they offer and also there was the chance to talk to the ASOS team who were on site.

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For an e-commerce website like ASOS, this is a huge step towards breaking the stigma around beauty products. Beauty and grooming products should be used regardless you are a man or a woman. It is important to keep your skin clean and hydrated, especially if you live in big cities where there is more pollution in the air.

 

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I thought the event was going to be very crowded but actually, it was super chill. There was no rush, you could take pictures and the staff was helpful. We also received some products to try out and everyone was engaging with the beauty professionals who were there to help. Do not worry if you couldn’t make it there. They have video guides online too. I hope this launch will have a positive impact, especially for men. No one is asking you to start putting on foundation, makeup, and all the other stuff, but a little cleanser and an under eye caffeine roll goes a long way. Just Go and Play with it.

See you on Monday,

Abel.

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